CHARCOAL MELLOWED.
DROP BY DROP.
With only the finest grains, pristine water from the Cave Spring Hollow, and mellowed drop-by-drop through sugar maple charcoal. We proudly age in new, handcrafted white oak barrels, the same way we’ve been doing for more than 150 years.
And our Tennessee Whiskey doesn’t follow a calendar. It’s only ready when our tasters say it is. We judge it by the way it looks. By its aroma. And of course, by the way it tastes. It’s how Jack Daniel himself did it over a century ago. And how we still do it today.
CHARCOAL MELLOWED
MATURED IN NEW, HANDCRAFTED WHITE OAK BARRELS
BALANCE OF SWEET AND OAKY FLAVOR
JACK ON THE ROCKS
Every drop is crafted with care in Lynchburg, TN.
INGREDIENTS
- 1 1/2 oz Jack Daniel’s Old No. 7Ⓡ
INSTRUCTIONS
- Have it Jack’s Way – on the rocks, with great music, and in great company. Or forget the rocks and have it neat, if that’s how you prefer.
ABOUT THIS DRINK
On occasion, Mr. Jack used to drink his whiskey mixed with sugar and a curious ingredient called Tansy. We wouldn’t recommend trying it yourself, since Tansy is a plant that’s commonly known to be poisonous when not properly prepared. Seems better to use to stick with a little bit of ice.
JACK & COKE
Every drop is crafted with care in Lynchburg, TN.
INGREDIENTS
- 2 oz Jack Daniel’s Old No. 7®
- Coke®
INSTRUCTIONS
- 3/4 fill a highball glass with cubed ice
- Pour Old No. 7 over ice
- Top with Coke®
ABOUT THIS DRINK
When smooth, charcoal-mellowed Tennessee Whiskey first met the sweet fizz of Coke®, America’s classic cocktail was born. The natural vanilla of the whiskey mixes so perfectly with the heavy caramel of the Coke®, it’s almost like the two were made for each other.
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